Tag: Key Performance Indicators

Business objectives

Reach versus frequency with content

January 2020

Email marketing

What is the best time to send a newsletter?

December 2019

Key Performance Indicators

Key performance indicators: it’s not all about the traffic

August 2019

Key Performance Indicators

Customer Loyalty and Content

February 2019

Business objectives

The importance of content marketing ROI for Marriott

December 2018

Key Performance Indicators

Deep Engagement

March 2017

Business objectives

Reduce your CPA with content marketing

November 2016

Business objectives

Measuring content performance: can you have confidence in the numbers?

September 2016

Business objectives

Content marketing: objectives, tactics & reality

September 2016

Business objectives

Are you producing content so that it’s shared, or watched?

March 2016